How to open an air conditioning installation business
Today, many entrepreneurs offer the population all kinds of services for the performance of certain works. One of these areas of business is the installation of air conditioners. This type of entrepreneurship is quite promising for a beginner, because it does not require too much financial cost, however, it is worth noting that quite often it is not advisable to only install air conditioners. In this article, however, such a business will be considered with an indication of possible options for the development and expansion of its activities, but only work on the direct installation of air conditioners (as well as split systems and similar devices) will be covered in detail.
To get started, you must register as a business entity. It is easiest to take shape as an individual entrepreneur, because it will require a small investment of money, and it will also take up relatively little time and effort. However, if there is a need to register a legal entity, the preferred form is a limited liability company, because in this case, as in the case of individual entrepreneurship, a simplified taxation system will be available, which involves transferring to the state’s benefit no more than 6 percent of income or 15 percent of operating profit in taxes. The activity itself falls under the definition (OKPD 2) 43.22 Installation of water supply, sewage, heating and air conditioning systems. And here’s what is interesting, despite the fact that the installation of air conditioners is a relatively simple operation, it can be put on a par with services such as the installation of household appliances or repair work in the house, this activity is regulated by the Federal Law of the Federal Law of the Russian Federation of December 1, 2007 No. 315-F3 “On Self-Regulatory Organizations”. That is, in essence, it is equated to construction and engineering work.
It should be noted that previously such activities were generally subject to licensing, but since 2010 the license was canceled (this applies to all construction works in general), and now it is necessary to become a member of a self-regulatory organization that works in the field of construction or engineering surveys. This adds a considerable amount of complexity, because in order to join a self-regulatory organization, it is necessary to provide evidence that the entrepreneur is able to carry out the task assigned to him in a quality manner, while each SRO sets its own conditions, and it must be said that it is always necessary to pay the entry fee, which sometimes amounts to a considerable amount, which is critical primarily for small enterprises and individual entrepreneurs. The advantages of joining a self-regulatory organization are also there, but in this area of business, such obligations are more likely to become an unnecessary problem and take extra time to bureaucratic red tape.
The next step in organizing your business can be called the search for premises to accommodate your office. It will simply become a representative office in which negotiations are held with customers. Theoretically, you can work without renting premises, negotiating with customers either by phone or in their or neutral territory. This is especially convenient for small organizations that want to save money at first. When choosing a room, you need to decide on the area of your work, because in big cities it’s impractical to try to capture the market of the whole city, in this case you have to compete with a very large number of organizations. In this regard, it is much easier to cover only a few quarters in order to offer their services only to residents of nearby houses. Of course, you shouldn’t refuse a consumer even from the other end of the city if he himself entered the company and became interested in its services, but it’s better to conduct an advertising campaign and look for consumers in a limited territory. It is most advisable to consider sleeping quarters first of all, especially well if new sleeping districts are under construction in the city, because then it will be possible to receive a very large number of orders from new residents, being accommodated on the territory of new buildings. The office space itself should not be large, because few people will work in it, and the equipment necessary for work cannot be called overall and takes up a lot of space. The cost of renting an office depends on many factors, which the location primarily relates to, because in the central regions it will be an order of magnitude higher than on the outskirts; we must not forget that in large cities, rental property is an order of magnitude higher than in the provinces.
A few words should also be said about the level of competition in this business. Air conditioners and split systems have long ceased to be a luxury item, and today they are bought by a relatively large number of people.