Business plan: organization of production of asphalt mix for road construction
The aim of the project is the organization of the production of asphalt concrete mix for road construction. The location of the enterprise is Omsk. The plant capacity is up to 100 tons / hour. The main sales channel is the organization that conducts road construction in the region.
Investment funds are spent on the acquisition of the production line and the formation of a working capital fund until the project reaches its payback. Project success factors:
Low competition in the region
Low quality road fund in the region
State subsidy for road construction
Qualified project team, knowledge of the initiator of the project participants in the regional road construction market
Today, the condition of roads in Russia is improving compared to the previous decade. However, according to experts and the population, it is still very far from satisfactory. With a total length of federal highways of 24.9 thousand km, only 33% are in good condition, 67% are in satisfactory and 1% are in unsatisfactory. The total length of the connecting routes, while in good condition, is 40%, in satisfactory – 42%, in unsatisfactory – 19%. The total duration of regional roads, of which 31% is in good condition, in satisfactory – 43%, in poor – 26%. At the same time, the condition of roads in the Omsk region is assessed mainly as unsatisfactory (this also applies to the city itself).
Recently, in road construction, tendencies have been noted for the active development of innovations and advanced technologies. It is believed that problems in the industry were associated with poor-quality technical regulation until 2011, carried out by the Ministry of Regional Development. After the industry was transferred to the Ministry of Transport, the situation began to show improvement trends. Despite the rather slow pace, many federal highways are showing a positive impact of industry restructuring. For example, recycling technology is used – the creation of a new asphalt concrete using old pavement shot with special equipment. Another innovation is the use of cement instead of bitumen in the composition of the road surface, which allows to increase the bearing capacity of the roadway and its durability. Geosynthetics are being actively introduced – also to increase the strength and durability of the roadway.
However, compared with the total number of roads requiring repair, the scope of application of innovative technologies is still extremely small. Most construction work is carried out using traditional technologies and materials.
Omsk is one of the largest cities in Russia, the administrative center of the Omsk region, a large industrial center with enterprises of various industries, including defense and aerospace, a large transport hub. Federal highway P254 Chelyabinsk – Kurgan – Petropavlovsk – Omsk – Novosibirsk passes through Omsk.
For 2016 in Omsk, it is planned to carry out work on:
Emergency and repair repair of urban road network facilities (234 objects)
Road repair with asphalt paving along the entire width of the carriageway (21 objects)
In addition, at the moment there is confirmed information about plans to repair another 36 facilities. Thus, the region’s need for asphalt mix is not in doubt.
The project provides for the organization of a production enterprise on a rented area in the territory of an industrial complex in the city of Omsk, the purchase of equipment for the production of asphalt concrete mix and its implementation to organizations involved in contracting for road repair in the region.
3. DESCRIPTION OF GOODS AND SERVICES
The company’s products – asphalt mix for various road works. All products are manufactured on their own equipment at an industrial site in Omsk. Asphalt concrete is a building material produced by creating a mixture of a binder (bitumen, cement) and filling elements (crushed stone, sand) with its subsequent cooling. Asphalt mixes are divided into hot, warm and cold, depending on the temperature of installation. Depending on physical properties, asphalt concrete is divided into hard, plastic and cast.
The main sales channel is the sale to enterprises performing contracting works on road construction and repair. Sales region – Omsk and Omsk region.
Since asphalt concrete is not a unique product, the main parameter affecting the competitiveness of products is the quality of the mixture and its stability. Otherwise, competition is conducted at a price, production time. An important factor is the presence of relations with construction organizations, established partnerships.
The stability of high quality asphalt mix is ensured by the high quality of equipment, components, as well as compliance with production technology, which is controlled by a qualified technologist.